Keyword Stuffing Is A Way To Be Google’s 1st Rank, Is It True?

Keyword stuffing is one of the biggest mistakes that many still encounter in SEO article writing. Even though this can have a bad impact on the ranking of your website pages.

This practice was popular during SEO in the past, but for its application when it is no longer relevant. This is because Google has updated its algorithms and regulations. To understand more about this, let’s look at it in the following article!

What Is Keyword Stuffing?

Keyword stuffing is putting excessive target keywords in the articles we write.So, in the article there will be many keywords that are deliberately inserted to be indexed by the Google engine.

Google’s engine does index by dancing keywords in accordance with what the user is looking for. However, this method will not improve SEO rankings in Google. In fact, this way will have a bad impact on website SEO.

There are usually two keyword stuffing techniques that are often done, namely:

  1. Using keywords that are not relevant to the topic of the page
  2. Repeating keywords excessively

Keyword stuffing does not match the recommended keyword density practice, which is around 0.5 to 3%.

You need to know, keyword density is the percentage of keywords used in the article. How to calculate the percentage is like:

Keyword Density= number of words: the number of keywords that appear

Why Can’t We Do Keyword Stuffing?

Doing keyword stuffing will have a bad impact on your website. This is because your website will be considered as spam by Google. Of course, if the website is considered spam then it has no use. Google will not rank your website or even remove it from the list of search results.

In addition, you also spoil the reading experience of your website visitors. This is because the article does not seem natural and feels like it was written by a machine. So they won’t read it. In the end bounce rate your website will also increase.

Keyword Stuffing features

There are several characteristics that can be your benchmark to recognize whether your content is doing keyword stuffing or not, such as:

  1. Many words are found that do not connect in the sentence
  2. There are words outside the context of the sentence
  3. Too many words that contain keyword
  4. Articles are less pleasant to read and seem forced

How to optimize keywords correctly

Well, after you know the dangers of using keyword stuffing, it’s time for you to know how to optimize keywords

1. Set Primary Keywords

Choose the main keywords that are relevant to the content of your website. Do some keyword research before creating it.  To do keyword research, you can use SEO tools and Google Trends.

Read Also: How to find Log Tail Keyword easily

2. Check Keyword Density

Try to check the number of keywords you use in the article, is it appropriate or too excessive? Make sure you enter your keywords naturally. Keyword density should be no more than 2%.

To make it easier for you to find out, try installing the Yoast SEO plugin.  With this plugin you can know how many keywords you are using.

3. Add LSI keywords

Another way is to use LSI (Latent Semantic Indexing) keywords. LSI keywords are words that are considered semantically relevant.

With this LSI keyword can increase the chances of content appearing in the top ranking of search engines.

4. Keyword Distribution

Try to include keywords not only in the body of the content but also in certain elements. Some of the elements you should add keywords to include:

  1. Title
  2. Subtitle
  3. Title Tag
  4. Meta description
  5. Alt image
  6. First paragraph
  7. Final paragraph

This method can give a positive signal to search engines.

Avoid keyword Stuffing with the help of SEO services

After reading the article above, of course you don’t want to apply keyword stuffing on your website, right? One way to avoid this is to use SEO services like DOTNEXT. DOTNEXT SEO team consists of expert people who perfectly understand how to write SEO friendly articles. Not only will you write articles, the DOTNEXT team will also apply technical SEO as a whole, both offpage and onpage.

DOTNEXT also gives you a free consultation, just click here for consultation.

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